Marina Bay Sands embarks on Journey to Magnificence with UP! Your Service

Strategic initiative to build an uplifting service culture includes all 8,800 employees

SINGAPORE, Mar 4 2011: UP! Your Service is working with Marina Bay Sands to step up its service performance throughout the destination and build a culture of service excellence across the organization.

Marina Bay Sands is Asia’s leading business, leisure and entertainment destination. With an inspirational service vision of “Journey to Magnificence: Are you in?”, Marina Bay Sands is committed to building a service culture with the UP! Your Service methodology as a key supporting program.

The entire senior leadership team has participated in a Service Leadership Workshop and a Service Culture Steering Committee is working to align and connect culture building blocks across the organization. All 8,800 team members will complete their first UP! Your Service program in the next 90 days.

“We have a once-in-a-lifetime opportunity to create a magnificent service culture, like no other in the world. We are on a journey to magnificence and our team members are already showing us that they are in by providing even better service every day,” says Miguel Coder, Chief Operating Officer of Marina Bay Sands.

The UP! Your Service methodology leverages internal resources from Marina Bay Sands to enable fast and easy deployment to large numbers of employees. This achieves speed to change to meet immediate priorities and realize long-term results.

“Marina Bay Sands is acting decisively, quickly and with great foresight to build an uplifting service culture that will give them a sustainable competitive advantage,” says Ron Kaufman, Founder of UP! Your Service. “Their incredible building has already transformed Singapore’s skyline. With an uplifting service culture, they will redefine the industry and become an icon and magnificent benchmark for premium integrated resorts.”


About Marina Bay Sands
Marina Bay Sands is the leading business, leisure and entertainment destination in Asia. It features large and flexible convention and exhibition facilities, 2,560 hotel rooms and suites, the rooftop Sands SkyPark, the best shopping mall in Asia, world-class celebrity chef restaurants, a casino, Paiza Club for premium players and an outdoor event plaza. Its two theaters showcase a range of leading entertainment acts and will include our resident performance, “The Lion King”. Completing the line-up of attractions is the Art Science Museum at Marina Bay Sands which will play host to permanent and marquee exhibitions. For more information, please visit www.marinabaysands.com.

About UP! Your Service
UP! Your Service works with leading organizations to build an uplifting service culture for sustainable competitive advantage. UP! Your Service combines service education with culture building support to enable organizations to achieve superior service, increase customer loyalty, build strong partnerships and develop winning teams. Founded by Ron Kaufman, the world’s leading educator and motivator for uplifting service and author of 14 best selling books on service, business and inspiration, UP! Your Service serves a global clientele of corporations, government agencies and enterprises across a wide range of industries. For more information, please visit UpYourService.com