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Another Customer Service Training Article from Ron Kaufman

$50 Jokers and 52 More Ways To Win  - Customer Service Training Article by Ron Kaufman $50 Jokers and 52 More Ways to Win

Kym is Managing Director of ‘Messages on Hold’. But there’s nothing on-hold about the way he encourages service quality and builds loyalty among his staff. Here are three of Kym’s simple tips:

1. One way I keep my staff interested in super-serving clients is offering them a ‘playing card pick’ for every written compliment they receive. They bring me the written compliment and get to pick a playing card from a deck of 53. If they choose a card numbered 2–9 they get the same amount in dollars. Face cards get $10. Aces are worth $20. The joker wins $50! They love this type of simple but fun reward, and it doesn’t cost me a fortune!

2. When one of our team excels in service, I write a letter to his or her parents, children or partner saying how great he is and how much we appreciate him in the business. I often receive calls from the recipients saying how grateful they were to read the letter.

3. On the Friday before Father’s and Mother’s Day, we invite the staff’s parents and children to come in for a morning celebration. They are treated like special guests and get a chance to see exactly what their parent or child does with us each business day.

With upbeat ideas like these, no wonder Kym’s business, customers and staff are so successful.


Key Learning Point

When one organization employs many ways to praise, the employees tend to stick around – the customers do, too!


Action Steps
Use a range of rewards all at the same time. Use skill and chance. Use family and friends. Use your head, but also use your heart.



Next Article in Customer Service Culture >>
Bend the Rules and Win!

First Article in Customer Service Education >>
Education is the Star at Starbucks


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